HP ‘Football’

 

Campaign:     

Agency: Format:     

Editors: 

      

Hewlett Packard

Burns Marketing

HD

Paul Lee &

Peter Coggan

Questions We Ultimately Answered:  

How do you grab a viewer’s attention?  What if these guys had better computers to get the gaming aggressions out?  Why are grown men playing football in the street?  Is Colorado topsoil the miracle cure the world has been looking for?